25 June 2013

Michiko and Me Action Against Hunger


Michiko and Me announces charity partnership with Action Against Hunger

A commitment to help end child hunger


British childrenswear brand Michiko and Me is pleased to announce its support of Action Against Hunger, an international humanitarian organisation committed to ending child hunger. Michiko and Me will provide year round support by making a generous donation on each product sold to Action Against Hunger..  Donation amounts will range from £1 to £5 per product and to celebrate the launch of the partnership, Michiko and Me will apply this donation across their entire product range.

Nicky Lumb, founder of Michiko and Me says, “Our Michiko and Me designs are based on a principle of growing as the child grows. This notion of our children growing happily and healthily is a privilege that we often take for granted. Most of us are fortunate enough to be able to feed our children but this is not the case for all families around the world. Knowing you cannot feed your child is so painful, which is why Michiko and Me wanted to back a charity that supports children and families in the struggle against hunger. Action Against Hunger’s work includes saving malnourished children’s lives and improving families access to food and clean water for the future, making them the perfect charity for us to partner with.” 


Caroline Chaplin, Senior Corporate Fundaising Officer at Action Against Hunger, says, “We’re delighted to be working with Michiko and Me in this innovative way. Not only will it help raise vital funds for our work, but the added exposure we gain through the partnership will help educate more people about the devastating impact of child hunger and the steps that we can all take to help defeat it.” 

Michiko and Me will start  making a donation to Action Against Hunger with every sale through their website www.michikoandme.com from the 1st of June . This will also apply to brand new products such as their Iroka dress. Action Against Hunger’s logo and website links are clearly featured on the Michiko and Me website and social media sites to help raise awareness and further promote this partnership. 

You can show your support by spreading the word and sharing our posts on Facebook www.facebook.com/MichikoandMe and Twitter @MichikoandMe


About Action Against Hunger
Action Against Hunger | ACF International is an international humanitarian organisation committed to ending child hunger. Recognised as a leader in the fight against malnutrition, ACF works to save the lives of malnourished children while providing communities with sustainable access to safe water and long-term solutions to hunger. With 30 years of expertise in emergency situations of conflict, natural disaster and chronic food insecurity, ACF runs life-saving programmes in over 40 countries helping some 7 million people each year.


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